What Should You Look For In A Landing Page?

What Should You Look For In A Landing Page?

9 Must-Haves for the Perfect Landing Page   Landing pages are one of the most important elements of lead generation, yet most companies don’t use them enough — or at all. It’s common to give more attention to a website’s homepage instead. After all,...
Why Should You Use E-books?

Why Should You Use E-books?

5 Reasons Why You Need to Concentrate on eBook For Marketing Purposes Content marketing is not what it was yesterday. Today’s trend demands fatter content in the form of ebooks, infographics, videos, and white papers. Gone are the days of generic low-quality blog...
Why Are Print Ads Important?

Why Are Print Ads Important?

4 REASONS PRINT ADVERTISING IS STILL IMPORTANT It’s no secret that print advertising is declining. Magazine print ad revenue fell 16 percent in 2017. But what most people don’t realize is that this decline isn’t an indicator that print ads are becoming less effective....
How Do You Make Your Testimonial Believable?

How Do You Make Your Testimonial Believable?

1. Set Expectations Being on camera can be nerve-racking for some … err most, actually. So help your customer feel at ease by setting appropriate expectations. Explain the schedule for the day of the shoot, who else you’ll be bringing with you, and any other details...
Why are Youtube Videos Important?

Why are Youtube Videos Important?

The Importance of YouTube in Marketing   Video has become an integral part of Internet users’ online experience, and no site hosts more videos than YouTube. The site boasts more than 3 billion video views per day, making it an excellent place for marketers...