Video does it all. Video content is likely to engage us and ignite emotions. And when we talk about elite people in the audience, YouTubers have become the most powerful social media figure to promote your brand. So, if you are serious about content marketing, you must be serious about video, too.
The human brain is programmed to respond to narratives, particularly ones that engage with ideas that are familiar to them. By mixing unfamiliar ideas with familiar ones, stories told through video help introduce viewers to new concepts. An explainer video gives consumers a reason to care about a business.
When it comes to evoking emotions, nothing beats video.A customer who is visibly thankful, relieved, or happy because of your product helps potential customers feel that emotion. A video testimonial shows the connection to that emotion in seconds.
Video have been proven to demand more consumer attention than any other medium. And while we’re in the midst of what some might call a content-overload for consumers, capturing attention is key. Nothing works like video.
Yes, we love this interview. Nothing connects with your audience more than a video. No matter how you want your audience to feel, video draws an emotional connection more than any other media.
Virtual Reality/360 Videos
First, be sure to take the time to look at the video sample. You can click and take a completely 360 degree view of the space. Now, imagine being able to give your customers this experience in virtual reality. It is an experience that customers with never forget.